Designing Logo in the Style of the 90s
As a child of the 90’s, video games from that decade hold a special place in my heart. Especially SNES games, which provided me countless of memorable adventures in the worlds of Secret of Mana, The Legend of Zelda: Link to the Past and Super Metroid – to name a few. What was common to many of these games was the prefix “Super” in their names: Super Castlevania IV, Super Mario World, Super Bomberman, Super Smash TV, Super Street Fighter II. When I got one of these games to my hands, I knew I was up to some super fun!
I’m currently developing a little endless runner game, which goes by the name Super Fast 6-Packs. It’s a type of an endless runner game where you have to run not only as far as you can but also as fast as you can. The faster you click/tap, the faster you run and the further you get. Because of this main feature I wanted to name the game in a similar way. I thought the name should imply both the elements of speed and fun. Thus I came up with “Super Fast 6-Packs”, where “Super Fast” refers to the element of speed and “Super” prefix refers to the element of fun. I was immediately happy with the name; I think it’s a nostalgic title to work on as a 90’s kid.
In the beginning of the project me and the game’s graphic designer Henna Leppänen started with creating a logo and some concept art for the game. Henna designed these logos according to my game design. The first version of the logo looked like this:
This first logo design already got some heat in it with these blazing hot characters and font. Fire fits well for “Super Fast”, but I felt something was missing. I wanted the prefix “Super” to stand out like it did in all those SNES games. In this regard Super Street Fighter II inspired me the most. Its logo had that monstrous big SUPER, which looked so super that it came through a brick wall.
Henna designed some new logo variations in search of the super. Next we got a series of logos for Super Fast 6-Packs with a variety of colors and fonts:
In the end I wanted to mix these logo options in order to create the final version for the game. I chose the “Super” from the first logo, turned it to blue, and then I chose the “Fast 6-Packs” from the third option. I combined them in a way that SUPER was not directly behind the rest of the logo but a little higher. This way I got the prefix stand out just the way I wanted while also keeping the fiery heat from the original design. You can see the end result below.
Did you like the final logo design for the game? Do you also love Super games? Super Fast 6-Packs is currently in development and you can follow the progress also in my Twitter. Feel free to drop me a comment! Thanks for reading! 🙂